"I’ve been flicking through your sales toolkit! Wow! So much invaluable info! I’m so glad I joined your course!! There’s nothing out there that I’ve seen that gives you the tools, structure, resources, templates etc the way you and Elise have! Truly one of the most transparent courses I’ve been privileged to be apart of! I’m only a fraction of the way through and already found so much value!!”

“WOW! This is incredibly helpful. Thank you so much! I’m absolutely going to put together a 3 tiered option now. The email template is fantastic, and I feel like I’ve already gotten more than my money’s worth from this. Thanks again!”

"Thank you!! We've been food blogging for awhile now, but are just starting to pivot towards brand photography and videography. After you helped me figure out lighting so easily and effortlessly, I decided I really needed to take your course to help me get systems up and running for 2026. AND WOW! We've done a few courses related to food blogging over the years but this is by far the most informative course I've come across. And it's nice to have something productive to watch as I hold my baby at 5am 🙃"

"They know how to create and grow a long term business relationship."

"Working with Evan & Elise has been an absolute game-changer for our brands."

"Our team has learned more about successful social content than we ever have before."

"This is amazing!! I am so thrilled that I found you!!! The brand just came back with Option B for $5K!!!!! I honestly, cannot even express how much I appreciate the help that you gave me in writing and figuring out this counter offer. I am truly truly grateful for you! I don’t think I could’ve done it without you! You're the best!"

“The course was incredibly helpful! I walked away with clear, actionable steps and a renewed sense of direction. It’s so refreshing to connect with people who genuinely want to support creators and help them grow. Thank you Evan and Elise, Highly recommend it!”


Read: Licensing Types, Pricing Structure Guide
Watch: Pricing Structure, Pricing Example From Start to Finish, Licensure
Use the rate calculator to map out day rates, project fees, and licensing add-ons
Start building your own pricing sheet and three tiered packages using real numbers
By the end of Day 1, you’ll know exactly what to charge, how to explain it, how to present package options, and how to protect your work with clear licensing terms.

Read: Client Negotiation Guide, Sales Meeting Prep
Watch: Negotiations, What to Do Before Sending a Quote
Fill in your proposal and media kit templates using the info from Day 1
Practice what to say when a client pushes back on pricing or scope
By the end of Day 2, you’ll be ready to have real sales conversations and feel good about it.

Read: Cold Pitch, Email & DM Scripts, Gear Guide
Watch: Overview of DM & Email Scripts, Setting Up Airtable (CRM), Our Sales Process Using Airtable
Customize your outreach scripts for your niche
Build your CRM inside Airtable so you can track pitches, follow-ups, and booked projects
Use the Gear Guide to make sure your setup matches what clients are hiring for
By the end of Day 3, you’ll have a working outreach system and client tracker and the confidence to keep the momentum going.

“This advice is mind blowing! I mean, you guys have helped me so much already… The scripts is truly invaluable! Definitely more than moneys worth in this one tool! Thank you 😊”

"Omg this is amazing. Thank you so much! You've helped me so much!

Client Negotiation Guide: Handle common client objections so you are landing more deals.
Cold Pitch, Email, and DM Scripts: Copy these exact scripts we use to land high paying clients!
Licensing Types Guide: Licensing can be scary! But it doesn't have to be. This guide will arm you with essential information so you can pitch your prices with confidence.
Sales Meeting Prep: This tool will help you get ready for your important client calls so you can look professional and aren't forgetting anything!
Gear Guide Recommendations: Take a look at the exact gear we use as well as some recommended options to make your content stand out!

How To Structure Your Pricing Guide: If you’ve ever been ghosted after sending a pricing quote, or felt like you had to over-explain your rates to justify them — this guide is for you.
Project Pricing Calculators: Two different calculators to help you take out the guesswork on pricing your work using this calculator.
Day Rate and Hourly Calculator: Start charging what you are worth in order to meet your financial goals!
Brand ROI Calculator: Easily calculate brand ROIs on your content so you can speak to the value you offer.

Rate Sheet Template: Just plug in your rates and includes a licensure page for brands!
Professional Proposal Template: Show high paying clients you mean business!
Media Kit Template: Tell brands more about what you bring to the table and show off your work!
Sell Sheet Template: Be prepared if a client asks you to make a sell sheet!
Pitch Deck Template: Use this in your sales strategy to effectively communicate your ideas!
Client Welcome Packet: Use this template to effectively onboard your new clients and ensure you have all the info you need for a successful shoot!

LAWYER Written Contract Template: The exact contract we use and approved by an actual lawyer! ($200-$500 Value!)
List Of Over 500 Brands: It took us days and days to put together a list of Food and Beverage brands that we could pitch to. This resource saves you time so you can start pitching today!
CRM Template: This list also includes our pitching tracking system to ensure you are keeping track of your pitching efforts and executing our sales strategy.
Instant Access to the Plate to Profit Creator Community: Connect with other creators on the same path, get weekly mini-lessons, and ask questions anytime. It’s a space built for growth — with ongoing value that doesn’t end once you download the toolkit.

Creators Wanting More Paid Deals: You are ready to pick up a camera and start creating from home and want to make sure you are head of the game when it comes to selling. You also do not want to rely on a large following to make a good income.
Freelance Creators Ready to Build Predictable Income: You’re a food photographer or videographer struggling with inconsistent work, and you want a system to land high-paying clients and create steady revenue.
Content Creators Who Want to Sell, Not Just Create: You have the skills to shoot great content, but you’re tired of undercharging and unsure how to package, price, and confidently sell your work to brands.
Passionate Creators Ready for a Business Transformation: Ideal for those already taking solid food photos and videos and are ready to turn a passion for food content into a structured, profitable business that stands out in a crowded market.


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